Media Kit/Contact Info Let me welcome you to Broadband Library®, the resource center for technical products and services in the broadband cable telecommunications industry. The award-winning Broadband Library is the leading repository of knowledge for cable telecommunications engineers. Each of the 13,000+ members of the Society of Cable Telecommunications Engineers receives the Library on a quarterly basis as an exclusive member-benefit. To ensure timely delivery to all points, international members receive their copies via first-class mail. Additionally, bonus distribution includes every meeting of the Society’s 75 chapters and meeting groups across the United States and internationally, as well as the broadband industry’s major conventions. And the Library's reach doesn’t stop there — its interactive e-branch at www.broadbandlibrary.com provides worldwide access 24 hours a day, every day. As quoted by Library contributor Walt Ciciora, “The SCTE is our most important tool in the quest for ‘live long learning.’ Broadband Library was designed for the Society ... (offering) practical technical details on what products and services are available in the broadband industry. It is always up-to-date and, therefore, keeping up with the changes in the industry.” Each issue of Broadband Library features columns by top-level business leaders, engineers and Society representatives voicing opinions and views on the broadband industry and its technology. Plus, a well-known “Guest Author” appears every quarter, writing about technological advancements or issues of concern to the industry. Past “Guest Authors” have included some of the industry’s top leaders and visionaries, such as Bill Bresnan, Bill Daniels, Mark Dzuban, Marwan Fawaz, Richard Green, Scott Hatfield, Leo Hindery, Amos Hostetter, Jerry Kent, John Malone, John Rigas, Jim Robbins, Ted Rogers, Robert Sachs, Bill Schleyer, John Sie, Tony Werner and more. In addition, Broadband Library’s paid advertising listings section, “On the Shelf,” is indexed by categories in alphabetical order, making it a user-friendly way to research and study products and services. The Library’s interactive e-branch at www.broadbandlibrary.com provides hyperlinks directly to advertiser Web sites, enabling readers to further research information anytime. Page after page of great products, services and editorial all make up the exciting “story” of broadband cable that evolves each issue — just as technology itself evolves and advances. Now that your tour is complete, have fun exploring. — Cathy Wilson, Publisher Advertiser information Broadband Library is a comprehensive learning source for your customers, providing them with the necessary information and knowledge to make the right purchasing decisions. • Every member of the Society of Cable Telecommunications Engineers receives a copy of the Broadband Library on a quarterly basis. In addition, SCTE provides a direct hyperlink from its Web site to the Broadband Library’s Web site. • The Library’s “On the Shelf” listings are indexed by categories in alphabetical order, a user-friendly way to research and study. • Each patron also receives a free listing in “Bookmarks” for their Web site, making further “browsing” a breeze. • The Library’s interactive e-branch at www.broadbandlibrary.com provides direct hyperlinks to your Web site. This includes your listings in “On the Shelf” and “Bookmarks.” Plus, you can enhance your listing in our interactive e-branch with a short video clip explaining/demonstrating your product. Issue dates and deadlines  Put yourself on the required reading list and reserve space now. Quarterly editions published in March, June, September and December.  Deadlines for “On the Shelf” listings: Spring issue published March 1, copy due January 18 Summer issue published June 1, copy due April 19 Fall issue published September 1, copy due July 19 Winter issue published December 1, copy due October 18 Print distribution  Broadband Library is mailed exclusively to all SCTE members — 13,000+ and growing every day — with additional distribution at every SCTE Chapter meeting, Vendor Day, the Cable-Tec Expo and other major industry trade shows. Total distribution each issue: approximately 20,000 copies. Electronic distribution  As an added bonus, Broadband Library’s interactive e-branch at www.broadbandlibrary.com provides worldwide access to your listings 24/7. There’s no extra charge for hyperlinks directly to your Web site. Library fees and requirements  We sharpened our pencils to offer you the most cost-effective rates! Multiple vendor listings in the same issue will be discounted — a great way to reference all of your products in their specific categories. Display and enhanced e-branch advertising also are available. Material needed for “On the Shelf” listings: Maximum 65-word description (as an electronic file) and a copy of your artwork. Artwork also should be sent as an electronic file (300 dpi, CMYK, tiff or JPEG). Contact your sales representative for more information and details on video enhancements for your listing(s) in our interactive e-branch. Please direct all production questions to Elaine Callahan. At your service Cathy Wilson, Publisher 11 Cherry Lane Drive, Englewood, CO 80113 phone: 303.759.2405 • fax: 303.759.2132 cathy@broadbandlibrary.com Elaine Callahan, Associate Publisher 18170 Aspen Way, Monument, CO 80132 phone: 719.487.0976 • fax: 719.487.0975 elaine@broadbandlibrary.com Wayne H. Lasley, Managing Editor
wayne@broadbandlibrary.com Gary Lemons, Administrative Services Manager
gary@broadbandlibrary.com Circulation - SCTE Membership Dept. 140 Philips Road,
Exton, PA 19341-1318 phone: 610.363.6888
fax: 610.363.5898
Web: www.scte.org Broadband Library® is an exclusive member-benefit of the Society of Cable Telecommunications Engineers. ©2010 by WilsonWest Communications, Inc. All Rights Reserved. Broadband Library® is a registered trademark of WilsonWest Communications, Inc. Published quarterly and mailed to all members of the Society of Cable Telecommunications Engineers.mailto:cathy@broadbandlibrary.commailto:elaine@broadbandlibrary.commailto:wayne@broadbandlibrary.commailto:gary@broadbandlibrary.comshapeimage_1_link_0shapeimage_1_link_1shapeimage_1_link_2shapeimage_1_link_3
 Cathy Wilson, Publisher A cable industry veteran of 30 years, Cathy is founder and publisher of Broadband Library®. Prior to starting Broadband Library, she was the advertising/marketing director for CED magazine. Cathy also serves as a marketing consultant for the Society of Cable Telecommunications Engineers. She holds a B.A. and M.A. from Purdue University and the University of Arizona, respectively. Cathy also is a member of the Cable TV Pioneers Class of 2000 and is a recipient of the 2007 NCTA Vanguard Award for Associates and Affiliates. “In recognition of the exceptional support given to the SCTE,” the Library was honored with the 1998 SCTE Chairman’s Award.